Moonshot

#8 - What’s the research have to say?

The choices involved in selecting plays to produce and putting together seasons are the very definition of complex decisions. They are...

#7 - Flight Plan Adjusted, the Moon’s in Sight!

At the start of the pandemic, we worried about the sustainability of performing arts organizations and our Moonshot case study companies...

#6 - Is Streaming Steamrolling Theatre?

Filmmakers interviewed by The New York Times last month contemplated a reckoning for film as a result of the rise of Netflix and its...

#5 - Revealing an Internal Calculus: The First Moonshot Roundtable

While Moonshot will focus on eight theatre case studies, one of our goals is to engage the broader theatre community in this topic. Here,...

#1 - Moonshot: What and Why?

Theatres across the country have struggled with eroding audiences for nearly four decades and with declining subscriptions for at least...

#2 - Moonshot Approach - Case Studies and Sampling

As we developed a scenario for Moonshot we consulted with two-dozen theatre makers and leaders in Chicago and with researchers and...

#3 - Eight Case Studies... in Chicago

Chicago is widely acknowledged as a premier theatre town. There are upwards of 250 non-profit companies producing here -- from large...

#4 - The Moonshot Pilot

Moonshot was launched in November, 2018, with the generous support of The Arts Work Fund for Organizational Development, a collaborative...

The Moonshot Research Team

Kristin Patton and Nick Rabkin both have backgrounds in theatre. Kristin literally grew up in a theatre. Her father was the first paid...